Kasta Beach Bar · Beach bar, Greece
Promotional Video Content
Filming and editing promotional video and photo content for a beach bar — currently in production.
- Video Production
- Promotional Ads
- Status
- Ongoing
- Role
- Videographer and editor — filming, photography and post-production.
- Channels
- Video, Instagram
Overview
Ongoing video and photo content work for Kasta Beach Bar. Filming is underway and a promotional ad is currently in edit — this entry will be expanded with the finished pieces once they are delivered and published.
Challenge
A beach bar sells atmosphere rather than a product, so the content has to communicate the feeling of the place quickly on a small screen.
Audience
Local and visiting customers browsing social media for somewhere to go.
Objectives
- Capture the venue and its atmosphere on video and in stills
- Deliver a promotional ad cut for social media
My responsibilities
- Filming on location
- Photography for social content
- Editing the promotional ad
Strategy
- Lead with atmosphere over information — the setting is the selling point
- Cut for short-form vertical where the first seconds decide whether anyone keeps watching
Channels used
- Video
- Filming and post-production
- Short-form promotional content
Creative execution
- Promotional ad — in edit
Deliverables
- Promotional video ad (in progress)
- Photo content (in progress)
Want this for Kasta Beach Bar’s kind of account?
Tell me what you’re working with and I’ll come back with a scope and a price.
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